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Fiyta: downsizing into high-low-end market
yesterday, at fiyta donations to project hope 1 million yuan's ceremony, general manager of fiyta group co., ltd. dong-sheng xu revealed to reporters, as the domestic table model of mutual BCBGirls Watches copy homogenization of the industry, making competition in Gucci Watches the domestic table in the upcoming price war to the dilemma. therefore, fiyta will start to the high-end, low-grade form enter the industry, launched the san sejin strategy. as the first step to start, the group has cut its five industry has nothing to do with the table of industry. china table jiqin, chairman of the association told reporters, fiyta this industry in the country belong to the first table.



dong-sheng xu, sales of watches in china last year, 5.822 billion yuan, of which 70 percent were foreign brands occupation, from the second Diesel Watches half of last year to now, the group has been Versace Bags in shanghai, xi'an and other places of large restaurants, hotels and watches and clocks and related supporting industries cut down, leaving only watch and clock manufacturing and heng jili list chain of centres. fiyta brand watches and clocks to the manufacturing sector as the center, from now on will be formally to the high-end, low-end market shocks, the markets in the final 1-2 brands.







editor: yu han



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